Kishore Biyani-led Future Group today launched a digital wallet FuturePay. The wallet will enable customers to shop across Future Group outlets Big Bazaar, Ezone and Hometown. The FuturePay wallet will be operational in Big Bazaar initially and all other retail formats by December. Future Group has launched several digital initiatives to ensure an easy shopping experience for customers last year. Future Group is also planning to partner cab services such as Ola and Uber and pay customers in the form of cash backs for visiting their stores.
FuturePay offers a ‘Price Match’ feature, which matches items from the customer’s bill with any competitor retail store’s advertised prices. If it finds a lower price, it credits the difference to the buyer’s wallet. Future pay will compete with companies including, Paytm, Freecharge and PayU among others.